Favorite Studs

The littlest accents. Great by boe studs for everyday.

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14kt Gold Filled Rings

By boe gold filled rings, gold that will not fade and stay beautiful even with hot summer wear.

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Summer Hoops

Triangles, tear drops, circles; slivers of gold for summer nights.

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New Arrivals

Learn more about by boe

Born in Sweden to a design centric home, Annika Inez’s move to New York City and career in design were greatly influenced by her mother’s stories of working as a fashion designer in New York during the 1960s...

The Brand

14kt Gold filled

14kt gold filled is a special material in that it has the sheen and appearance of solid 14kt fine. It is made by heat-bonding gold to brass and will outlast gold plating by many years.

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